May 29th - 30th 2026
Javits Center
New York City, NY

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Robert Edmond

Robert Edmond

Franchisee, The Max Franchise

Edmond, who graduated from Kean in 2000 with a Bachelor of Science in Health Information Management (HIM), opened The MAX Challenge gym franchise in 2017, after spending years as an inpatient coder, assigning billing numbers to hospital procedures. A friend suggested he get out from behind a desk and feed his passion for fitness and helping others.

The MAX Challenge offers group fitness classes and nutritional counseling, along with guidance and motivation, to people at all levels. The program is designed to produce results within a manageable 10 weeks but can be continued indefinitely for more progress.

Sessions