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 News Article

May 2, 2006

Pizza Patron Opens First Nevada Location in Las Vegas

May 2, 2006 - Pizza Patrón, the premier Latino pizza brand, opened its first Nevada location in Las Vegas on April 12, 2006. The store, located at 3955 E. Owens Ave. (corner of Owens Avenue and Walnut Road), is owned by Alfredo Gutierrez, former Arizona state senator, and Lalo Gonzalez, Hispanic community activist and restaurant-industry veteran. A second location is currently under construction in Las Vegas on Charleston Boulevard.

“We are familiar with the Pizza Patrón concept – both its values and operationally,” said Gonzalez. “From the exceptional product and service to the commitment to connecting with the Latino culture and community, we are certain that Pizza Patrón will thrive in Las Vegas as it has in other Hispanic neighborhoods.”

The new restaurant also features Pizza Lista (Ready Now), Pizza Patrón’s signature ready now pizza. The new product is a large 15-inch pizza, available in pepperoni and cheese and costs $4.99.

The restaurant features a vivid color palette and resonates with an energetic and festive Latin influence that is a trademark of Pizza Patrón stores.

“Las Vegas has one of the fastest-growing Hispanic populations in the nation and is symbolic of the growing Latino community,” said Gutierrez. “We look forward to reaching out to the Latino community in Las Vegas and growing with them.”

The store is open from 4 p.m. to 10 p.m. Monday through Thursday, 11 a.m. to midnight Friday and Saturday, and 11 a.m. to 10 p.m. on Sunday. Call-in orders can be placed by calling 702-452-9191.

Pizza Patrón was founded by Antonio Swad in 1986. Since franchising began in March 2003, the brand has gone from four locations to 141, either open or under development. Pizza Patrón features fun and festive carryout-only pizza stores that are community based in Spanish speaking or predominately Hispanic neighborhoods and recently added its first dine-in location in May 2005. All pizza dough is made fresh throughout the evening; no preservatives are added or needed. The sauce is prepared using only fresh-packed crushed Roma tomatoes and a proprietary blend of spices and herbs, and only 100 percent mozzarella is used. Whole and half pizzas are offered at prices as low as $4.99 for a large pizza with cheese and one topping and $3.49 for the same half pizza. A large “La Patrona” pizza with everything is only $7.99. For more information, visit www.pizzapatron.com.

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