| Thank you for your
interest in a Dream Dinners franchise opportunity. We created
the meal-assembly concept and founded our company on a
mission of helping busy families eat together around the dinner
table. We stand out from our competition because of our high
level of integrity, values and commitment to our owners who are
committed to our mission. The Dream Dinners brand represents
who we are and how we live in the marketplace.
The Concept
Dream Dinners provides everything our guests need to assemble
dinners they take home, freeze and serve to their families during
the weeks ahead. We offer freedom from the hassles and
headaches of planning and preparing meals, while also offering
friends and family an opportunity to come together in a fun-
filled setting to assemble Dream Dinners. |
| Stephanie Allen & Tina Kuna, Co-
founders |
The Dream Dinners Guest
Our core guests are working or busy women, between 25 and 54
years of age. Their family income is in the middle to upper-
middle range and they have school-aged children with whom
they are active.
Marketing our Brand
Our successful brand reflects the vision and values of our
founders and is built upon the following cornerstones:
- Nurturing
- Family and community
- Delicious food
- Service and consistency
We promote and further our brand through our voice while
using imagery that resonates with guests, and is consistent with
all other experiences of our brand, as well as through our core
marketing programs and strategic partnerships.
Training & Support
All of our owners are provided with an intensive training
program, continuing education and support, operational tools
and regular communication from the home office. In addition,
we have a dedicated coaching staff who partner with owners,
providing them mentorship and instruction in best business
practices. Our professional home office staff are passionately
driven to nurture and serve our owners who we consider
extended family.
Our History
March 2002 – created the concept.
June 2003 – first meal-assembly business to establish a national
franchise.
May 2005 – named by Time Magazine as the "…grandmother of
the idea."
May 2006 –founders Tina Kuna & Stephanie Allen named by
Ernst and Young as Entrepreneurs of the Year in the Pacific
Northwest, consumer products division.
January 2007 – Ranked #5 in the 2007 Franchise 500 in
Entrepreneur Magazine.
Dream Dinners has been featured in magazines,
newspapers, radio and television around the world including the
Food Network program in January, 2006.
Please complete the short form
below!
|